If you are the YouTube channel owner, are you adding the correct video descriptions to your videos? If you do not put them in correctly, you are losing out on search engine optimization, and your videos are not reaching out to the correct targeted audience.
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The importance of video descriptions for YouTube success
As mentioned above, as per the rules laid down by YouTube, you can write 5,000 words as a video description for your post. Now, the obvious and the first thought that comes to your mind is to stuff all the keywords that are relevant to your channel here. Though it might seem the right choice, the experts at TubeKarma say it causes problems and can harm your channel as it leads to spam.
Add keywords the smart way
In order to keep spam at bay, there are other ways for you to include keywords in the descriptions on YouTube. Besides the above, you need to add keywords to direct traffic from YouTube to your social media channels, landing page, and website.
The experts here suggest you add-
- A good summary of the video that integrates your primary keyword.
- Links to other specific and relevant keywords on other videos on the channels.
- Timestamps on the video that integrate the specific search terms.
- Links to social media channels, your site, and other promotions.
You can check out several examples of powerful video descriptions that adhere to the best practices of YouTube SEO without spam.
Enhance ROI for your channel on YouTube
If you want to enhance the ROI of your channel, you can add keywords that pertain to your specific products for the viewer to purchase onsite. This is a smart move you can undertake. Again, you can include links to other relevant videos or integrate multiple keywords for better engagement and a longer watch time.
Timestamps on your video are great for engagement, and you should include them to make your viewer stay on your video for a longer time.
With the aid of the above tips, you can add value to the video you post and easily enhance your site’s search engine optimization. These are just some simple tips you can get from TubeKarma for better traffic and online presence.
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